We all know that nudity and sex sell newspapers! They also sell magazines, blog posts, car tyres and pretty much anything else that you can think of. Ok, so not everybody is brave enough (crazy enough?) to strip off in order to promote a product, but if this is something that you are willing to consider, it can be a great way to grab the attention of the media and get your product or service noticed.
When people ask me if this is something that they should do, I ask them three questions.
Is it appropriate?