Do you need to look AMAZING for publicity?

Do you need to look AMAZING for publicity?

  Do you need to look amazing for publicity? People often ask me if it matters what you look like, when it comes to getting publicity for your business. Okay!   This is a biggie for a lot of people.  Many of my clients tell me that it is so big for them that it...
Are you holding back from pitching yourself?

Are you holding back from pitching yourself?

Are you holding back from pitching yourself? The other day, I was working with two adorable, gorgeous clients who have a really cool and exciting story to share.  I had given them some homework…I had asked them to pitch some story ideas to various magazines and...
The surprising secret to writing powerful press releases

The surprising secret to writing powerful press releases

The surprising secret to writing powerful press releases. People are ALWAYS asking me about press releases.  They want to know how to write them PROPERLY so that people will 1. Read them rather than ignore them 2. Act on them. They want published articles and they...

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